Trash the dress!
Updated: Oct 18
Perhaps you’ve seen or heard of the Trash the Dress movement emerging via social media but what’s it all about and why on earth would anyone ever do it?
What is it?
The concept has many names – ‘Trash the Dress’; ‘Fearless Bride’; ‘Drown the Gown’; ‘Rock the Frock’ to name but a few. They all relate to the same idea of creating unique wedding images at a secondary photo shoot in which the bride dares to ruin her gown in an environment or doing an activity that contrasts boldly with the elegance of the dress and all it implies, for e.g. submerged at the beach or playing paintball.
Why would anyone do that?
There are as many reasons as there are trashed dresses but common among them is the idea that this second shoot allows the bride (or couple) to express something more authentic about themselves than in the more traditional photos from the wedding day. That’s not to say that on-the-day photos can’t be candid, fun or creative but more often than not, they tend to ‘white-wash’ the fiercer, more strident aspects of our personality and brighten our darker tones.
Trash the Dress invites us to be sexy, moody, irreverent, playful and brave in a way that traditional Wedding Photography brings forth the parts of us that are romantic, demure, wistful, soft and sensitive – both can be true – Trash the Dress simply empowers us to tell the full story!
Do I really have to trash my dress?
That’s entirely up to you!
Some concepts such as water play need not damage your dress at all – it may even come out cleaner having washed away the wedding day stains! Even a bit of mud or water-soluble paint could be laundered out. Most people choose to get their dresses professionally cleaned after their wedding day anyway, so you might as well give them something to work with!
Braver souls may wish to rip, tear or even set their dress alight in which case, there’s no coming back! But were you really going to wear the dress again anyway? At least this way, you get to wear it twice and have some remarkable images to treasure forever!
Of course another popular option is to buy a cheap second hand wedding dress specifically for your Trash the Dress shoot so you can keep your original dress in pristine condition.
Do I have to do it on my Wedding Day?
Again, it’s up to you but probably not.
Unless you’re getting married in an exotic location that you want to get amongst in your wedding threads, it’s probably better to leave it until another day. Your wedding day will fly fast enough without adding the stress of another photo shoot, not to mention not wanting to be at your reception in a wet or smoldering dress!
Most people opt to set up a second shoot as part of their photography package soon after the big day so they’re still in a wedding frame of mind and the dress still fits!
How do I go about it?
This is where we can help! Although trashing your dress seems like the easiest thing in the world, it’s not. This is a concept that came out of high fashion photography and involves a lot more planning than you might first think. You’ll only get one chance so you want to get it right!
Our Planner, Amira from @forthysweetlove helps you with the concept – what is it about you that you want to express? Is there an activity or location that’s particularly significant and how is that best arranged and incorporated into your shoot?
Our dress designer @bizzaro_bridal_couture designs gowns that you won’t want to trash but which express all that is unique in your spirit that compels you to!
Your hair and makeup will need to be Wedding-Day-perfect in order to create the full effect, even if you do intend to get down and dirty. @gloria_ferraro and @mbkmakeupartist can doll you up so you can tear the image down!
Our stylist @npm_events will set the scene and use flowers to heighten the sense of contrast to ensure your final images perfectly expresses you and all your beautiful contradictions.
And what would all this effort be worth without the photos?! Our photographer @kirishayphotography will capture every moment. Your dress may be trashed but you can treasure the images forever.
Contact us today at email@example.com or 0414 419 895 to find out how we can turn your Trash the Dress aspirations into reality!